Every social platform recommends different settings. When streaming to multiple platforms, it is recommended to choose settings according to the most limited platform.

The parameters below are the optimal parameters per platform for an average home usage scenario:

General settings for all platforms:

Rate Control:            CBR
Keyframe Interval:    2 seconds
Audio Codec:           AAC
Audio Bitrate:           128 Kbps

YouTube:

Resolution:        1280x720
Video Bitrate:    2500 Kbps
Frame Rate:       30
Reference:         https://support.google.com/youtube/answer/2853702 

Instagram:

Resolution:        396x704 / 504x896 (portrait only)
Video Bitrate:    819.2 Kbps
Frame Rate:       24

Twitter / Periscope:

Resolution:        1280x720
Video Bitrate:    2500 Kbps
Frame Rate:       30
Reference:         https://assets.pscp.tv/help/PeriscopeProducer.pdf

TikTok:

Resolution:        540x960 (portrait only)
Video Bitrate:    720 Kbps
Frame Rate:       15

Twitch:

Resolution:        1280x720
Video Bitrate:    3000 Kbps
Frame Rate:       30
Reference:         https://stream.twitch.tv/encoding/

Facebook:

Resolution:        1280x720
Video Bitrate:    3000 Kbps
Frame Rate:       30
Reference:         https://www.facebook.com/help/1534561009906955

Did this answer your question?